JUST IN: Wrestling Promotion Put Up For Sale Following WWE Partnership And Mass Releases – Reports

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Although no deal is imminent, Anthem also reportedly wants to get rid of some toxic debt that they are looking for the potential buyer to absorb. However, the promotion’s existing television deal with AMC appears to present certain roadblocks, such as its first right of refusal for any media-rights deals. Avignon also mentioned the guaranteed amounts to be made from the TNA-AMC deal, which could raise the value of the product eventually.

“Sources: Anthem’s Len Asper has set a $30M floor for a potential sale of @ThisIsTNA, w/ his preferred price in the $40M – $50M range. The premium reflects toxic debt on Anthem’s books that any buyer would be expected to absorb. No deal is imminent, but the number is out there. Part of what underpins that price: TNA’s TV deal with @AMC_TV includes guaranteed money now plus option years that could raise its value down the line. AMC also holds right of first refusal on TNA’s next media rights negotiation. That ROFR is the wrinkle. A buyer isn’t just pricing TNA Wrestling,” he wrote.

He also mentioned the huge revenues from AMC alone would somewhat justify Asper’s base price valuations of the product. Getting into the intricacies of the issues, he noted that a buyer wouldn’t just be pricing TNA but also a television deal that they wouldn’t fully be able to control.

Avignon further reported that in 2024, a certain group had offered roughly USD 10 million, but Anthem had rejected the deal outright. He wasn’t sure if the valuation gap was because of real growth or Asper’s change of strategy in the betting markets. He also admitted things would be clearer once there is indeed a fresh bid.

“They’re pricing a television deal they don’t fully control going forward, and Asper’s guaranteed AMC revenue alone gets him most of the way to his floor. […] Whether that gap is real growth (AMC, international deals, additional sponsor revenue) or Asper betting the market has changed more than it has, is the question. We’ll find out when someone actually bids,” he added.

The Wrestling Promotion Isnt Dying Or BEing Sold To WWE

TNA has seen a slew of releases in recent weeks. The promotion parted ways with prominent names such as Tommy Dreamer and Tessa Blanchard, among several others.

A wrestling insider, after having a chat with a company contact, reported that TNA wasn’t being sold because it was dying, nor was the Triple H and Nick Khan-led WWE buying the promotion. They further suggested that the Nashville-based company was looking to freshen up the product with new talent to replace the departed faces.

Only time will tell if the Nashville-based promotion gets sold in the feat future. Sportskeeda Wrestling will have any updates relating to this matter whenever the news breaks.

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