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According to PWInsider, the tournament was discussed during today’s WWE Town Hall and is reportedly being targeted for the latter part of 2026. A person PWInsider spoke to reportedly mentioned “the end of the year.”
The Last Time is Now tournament to determine the Never Seen Seventeen’s final opponent also took place towards the end of last year. The tournament began on November 10, 2025, and the winner, Gunther, locked horns with Cena on the December 13, 2025, edition of Saturday Night’s Main Event. If the recent report is to be believed, the John Cena Classic Tournament can also follow a similar timeline.
John Cena makes a massive revelation about his WWE Backlash announcement
The 17-time world champion showing up at WWE Backlash and announcing the tournament named after himself garnered mixed reactions from the fans. While some were excited, others were not impressed with the half-baked concept and even speculated that it was a last-minute creative pivot.
However, Cena cleared the air about the announcement during his appearance on The Takedown on SI. The legendary star claimed that the Classic Tournament he announced at Backlash, similar to his retirement tour, was his idea, and he approached the company about it.
“I approached them about the retirement tour. That was my idea. And so is the John Cena Classic. Now, the retirement tour took a year and a half for me to develop. It took a year and a half after I pitched and they accepted it for the WWE to curate and develop. That was a very long lead, and the John Cena Classic took four or five months for me to get a proper situation where I could talk to Triple H and they’ve digested the information. We’ve been working out the details for about two months now, and we’re going forward. We’re going to give it a shot,” Cena said.
It will be interesting to see when the tournament eventually begins and which stars reach the ending stages.
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