As you know, the Cubs have added quite a bit of advertising to Wrigley Field since the recently-completed renovation.
This includes ads on the pads on the left- and right-field lines, on the doors on the outfield walls and behind the plate.
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There are also two advertising signs on buildings on Waveland and Sheffield, as seen in this photo from last year:
As you can see, a Coca-Cola sign is on a building on Waveland, just past the left-field foul pole, and a Benjamin Moore sign is in essentially the same place on Sheffield, just past the right-field foul pole.
Now, per Ald. Bennett Lawson’s office in the 44th Ward, where Wrigley Field is located, the Cubs have proposed adding two more signs, one on Waveland, one on Sheffield, with locations as shown here (and at the top of this post):
As noted in that link, the addresses of the buildings where these new signs would be located are 3639 N. Sheffield and 1030 W. Waveland.
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You can see more details of these proposed signs and how they would look here.
For those of you mourning some sort of “pristine” Wrigley Field without advertising, that ship sailed a long time ago. Cubs Executive Chairman Tom Ricketts once told me, “Wrigley Field is not a museum,” and that’s absolutely true. Now, it would be good if all the extra money brought in by these ads would be put toward player payroll, but deciding that is above my pay grade.
In any case, Wrigley Field still looks much as it did decades ago. The renovations were done in a way that is supposed to evoke the ballpark’s “Golden Age,” which was said to be the 1930s. I’d agree with that, as the team won four NL pennants between 1929 and 1938, and 1938 is also the first full year of the current bleacher configuration and ivy that give the ballpark its iconic “park-like” look.
While there’s some advertising in and around Wrigley Field, at least it doesn’t look like this, with ads plastered all over the place:
Or this, with even MORE ads:
I’m assuming these new advertising signs for Wrigley Field will be approved and likely installed on or around Opening Day. And they are easy enough to ignore if you’re paying attention to the action on the field.
Read the full article here
