- Ford’s affordable EV pickup is officially called the Fathom.
- Pricing starts at $28,350 before destination.
- It’s the first model built on Ford’s new Universal EV platform, which will underpin a new family of lower-cost electric vehicles.
- The Fathom is expected to enter production in 2027.
Ford’s long-awaited affordable electric pickup finally has an official name. The Blue Oval’s upcoming mid-size EV truck, scheduled to arrive in 2027, will officially be called the Fathom.
The automaker revealed the name this week as part of its broader push into lower-cost electric vehicles, confirming that the truck will start at $29,945 with the mandatory $1,595 destination fee included. That makes it one...
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